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Wednesday, July 12, 2017

Reinders Enhances Sales Performance With MITS Reporting

Reinders, Inc. is a family-owned distribution company established in 1866 in Elm Grove, Wisconsin and serving the commercial green industry—such as golf courses, municipalities, schools, parks and other outdoor recreational facilities.


As Reinders grew, its needs evolved. Reinders’ business, however, presented a range of complexities. “Our organization includes a matrix of sales reps, product categories and regions,” explains Reinders IT director Robin McGuire. “Also, our Reinders IT resources are extremely limited.” These challenges meant sales reps and managers had to wait for monthly reports to be printed and transported to their locations. For these reasons, Reinders began looking for a reporting and analysis solution better matched to its need for enhanced, self-service decisions support, and automated, easily distributed reporting.


Early in its search, the Reinders team learned of the MITS Distributor Analytics solution. “Our company president saw a MITS demo, and immediately liked its ability to present snapshots of the business— with the added analytic facility for drilling down into the details when problems or opportunities become apparent,” says McGuire. The MITS solution offered other important advantages: instant, automated report distribution via the Web and email, data export to PDF or Excel for further investigation as well as dashboarding and reporting for use at appropriate levels within the organization. The Reinders team decided to begin using MITS Distributor Analytics, and MITS Report (for operational reporting) to make the wealth of data held within the Infor SX.enterprise system accessible on a selfserve basis. Implementation was rapid and rewarding.


Reinders will expand its use of MITS Discover and MITS Report in the near future, adding a number of standardized reports and a second analysis application focused on inventory. “Now, we’ll get answers in the hands of decision-makers much more quickly,” says McGuire. “So decisions can be made more quickly. Our company will be able to take advantage of more opportunities, and address issues before they become larger problems.”


To learn more about the Reinders implementation, visit the MITS Newsroom.


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