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Wednesday, April 19, 2017

Rhee Bros. Drives Growth With Blue Ridge

Rhee Bros, a leading Pan-Asian food-service distributor, has selected Blue Ridge technology to improve demand planning, forecasting and inventory allocation to solve supply chain challenges associated with global food-service distribution. From food-service to retail, Rhee Bros. carries thousands of Asian products. Based outside of Baltimore, MD, they serve over 800 customers from independent Asian retailers to U.S. food distributors.


Said Kevin Rhee, director of operations at Rhee Bros. “To effectively manage the global sourcing and distribution challenges associated with short shelf life products, long lead times and seasonality, we felt Blue Ridge was uniquely qualified to provide supply chain planning technology that improves forecast accuracy and reduces overstocks, enabling us to meet customer demand.”


Blue Ridge connects the supply chain to customer demand, enhancing customer experience by ensuring products are available at the right time and place without excessive investments in inventory and logistics. With advanced technology and predictive analytics, organizations define specific business goals and receive a calculated, optimized plan with action-ready recommendations to improve financial performance and increase service levels. Food-service distributors benefit from a solution that automatically considers the effects of variable lead times, seasonality, perishables, deal management, promotions and other factors that impact today’s distributors.


Named a leader in the 2016 Gartner Magic Quadrant for Supply Chain Planning Systems, Blue Ridge provides cloud-native supply chain planning technology specifically designed for retail and distribution. To learn more about the Rhee Bros. implementation and read additional case-studies and white papers, visit the Blue Ridge Newsroom.


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